1. design element

BSL is acronym of Baishili. English alphabet as fundamental figure makes us directly perceived company's information.

By presenting this mark, it means to deliver the overall image of the company, thus this mark can be used within company as well as to demonstrate the enterprise image.

The mark with Chinese information is a kind of presentation-oriented brand image which can be used as a trademark. The entire mark can express a kind of slow but steady spirit, yet still full of dynamic sense of movement, which not only has acknowledged company's solid technical strength, but also shown its faith in unceasing pursuit to exceed.

2. tools as angle

B and S is linked by the most-seen shape of angle in tools, which represents our products while the STAR in letter B symbolize initiative confidence and centripetal force.

3. colour of marks

you can feel a right-bound momentum in the whole picture. The gray and black B symbolizes solid foundation of enterprise while orange SL stands for perfect and strive for success. Red, orange and black are the identifying colours of the hardware industry. Gray symbolizes rationalism, black stands for determination and orange expresses spark. Four- colour arrangement embodies the